Strategy Development

Develop a practical plan to reach your goals. Discover your mojo!

Your company is different. You might have a similar product, or service, and a similar sounding proposition for your customers as your competition. You might be competing in a noisy market. But you are different, aren’t you? You have a different team than your competition, you have different motivations and a distinct mission. You have a different method to lead. Then, why does your strategy look like the others? You are unique, so should your strategy be.

PracticalSpeak™ helps you build your unique path to achieving your goals and attaining your vision. It helps get deeper understanding of your customer, both rational and emotional. Helps you understand your competition by identifying their true strengths that you can learn from. Helps you look inward to realize the unique advantages of your purpose, your team, and your abilities. Build a personalized and practical strategic system that allows you to take advantage of your uniqueness and thrive.

PracticalSpeak™ typical strategy development process

Understanding the “Why”

Recognize your pursuit, unique mission, and intrinsic motivation.

Understanding the “Who”

Decode your customers’ desired emotional state and competitive offers.

Understanding the “Self”

Identify what makes you different and how to harness your human, technological and capital assets.

Putting it all together

A personalized strategic plan consisting of business, marketing, storytelling, positioning and distribution strategy.

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